Appointment of Rural Distributors in Palakkad Secondary Switching Area (SSA) for selling BSNL products

General Manager, Telecom
2nd Floor, CTO Building
Palakkad – 678 001
Appointment of Rural Distributors in Palakkad Secondary Switching Area (SSA) for selling BSNL products as per Sales and Distribution Policy 2012
General Manager Telecom, BSNL, Palakkad desires to appoint Rural Distributors in selected areas of Palakkad SSA (List available in Annexure B) for distribution of BSNL products to retailers within a restricted area.
Terms and Conditions
Rural Distributors are referred to as RDs, wherever necessary, in this document.
 Rural Distributors may work on non-exclusive basis.
 Rural Distributors will be assigned an exclusive area of 4-5 BTS sites / 15 km. area within one Franchisee Territory.
 Rural Distributors must be residents of one of the villages of the area, which they want to serve, so that they have good knowledge of local conditions and local market.
 Rural Distributors must directly serve the retailers within the designated area.
 Rural Distributors may primarily be served by existing Franchisee of that area or may be served by BSNL directly.
 If served by the Territory Franchisee, Franchisee will collect all Customer Application Forms (CAFs) from Rural Distributors and will provide them Subscriber Identification Module (SIM) as well as Recharge Coupon/C-TOPUP etc.
 Rural Distributors will make payment at the time of delivery of stock. However, they should make the requisition to the Territory Franchisee in advance. Representative of Territory Franchisee will deliver the stock at their doorstep.
 Else Rural Distributors may collect the stock from the nearest BSNL Customer Service Centre and submit the documents to Customer Service Centre itself.
Eligibility
 Educational qualification: 8th standard passed
 Rural shop/Distributor of any product preferably of FMCG products / electronic / mobile products etc.
 Resident of the same territory, with proof of residence.
 Must possess PAN Card.
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Commission and Discount structure
Table- I (Three Tiers) Franchisee – Rural Distributors – Retailers
Sharing of Franchisee Discount/ Commission among Franchisee/ RDs/ Retailers
Product
Franchisee
RDs
Retailers
New Connection (Prepaid/ Postpaid)
15%
15%
70%
CAF Commission
50%
20%
30%
Recharge / C-TOPUP
10%
15%
75%
Wherever retailers are being served through „Rural Distributors (RDs)‟, Franchisee has to pass on 90% of Recharge / C-TOPUP of the Franchisee commission/discount to rural Distributors.
Table- II (Two Tiers) - Rural Distributors – Retailers
Sharing of Franchisee Discount/ Commission among RDs/ Retailers
Product
RDs
Retailers
New Connection (Prepaid/ Postpaid)
15%
70%
CAF Commission
50%
30%
Recharge / C-TOPUP
15%
75%
Selection
Interested parties may submit their application available in Annexure A, with eligibility documents on or before 17.00 Hrs of 31.07.2014 to Assistant General Manager (Sales)-CM, BSNL, 2nd Floor, CTO Building, Near Head Post Office, Palakkad - 678001
 A Committee consisting of BSNL officers will interview all the short-listed candidates. Committee will judge level of involvement of the candidate, understanding of distribution and telecom market in the area.
 Selection criteria
Experience
50 marks
Presentation/ Interview
50 marks
Date of selection
11.00 Hrs of 13-08-2014
Venue of selection
Office of the Assistant General (Sales) – CM, CTO Building, Palakkad – 1
Contact Numbers
0491 – 2548085, 2546700
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 The selected Rural Distributors have to sign an agreement with BSNL and also remit by cash an amount of Rs. 5,000/- (Rupees Five Thousand Only) as Security Deposit.
 The initial period of agreement shall be for 3 years.
Performance Monitoring
Weightage for evaluating performance against target achievement
Parameter
Weightage
Type A Parameters
FRC / Plan Voucher
45%
RC
15%
POS
15%
Type B Parameters
% of CAF forms submitted
15%
Percentage of recharge sales via C-TOPUP
10%
Total
100%
Bench Mark Score
50%
Note: Type A parameters in case RDs served by Franchisees and Type A & B both in case RDs served by BSNL.
Extension: Based on performance, the SSA Head may extend agreement on year-to-year basis for a period of two years. The decision of BSNL shall be final in regard to the grant of extension.
Migration: Head of Circle may decide performance based migration criteria for RDs. The decision of BSNL shall be final in this regard.
General Instructions
I. Requirements for Rural Distributor
1) Rural Distributor has to sell BSNL product and services as specified by BSNL.
2) BSNL reserves the rights to seek/verify financial information from Rural Distributor Bankers/credit providers and ensure other sources to carry out other verifications.
3) Security Deposit of ` 5,000/- is refundable after successful operation.
4) Rural Distributor shall deposit the aforesaid security deposit amount. BSNL reserves the right to forfeit/adjust/apply the said security in full or part thereof after deduction of any sums due from the Rural Distributor to BSNL at any time. Rural Distributor shall continue to be liable for balance, if any. No interest will be paid on the security deposit till it is refunded. BSNL
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reserves the right to increase the amount of security at any time in its sole discretion with respect to any/some/all Rural Distributors.
II. Responsibilities of Rural Distributor
It is the responsibility of Rural Distributors to generate demand for providing services permitted by BSNL, selling of all BSNL Products and services assigned to them, directly or through retailers. Not only the targets set are to be achieved but also efforts are to be made to surpass it.
1) Timely submission of bills and claims to the nodal officer/ Franchisee.
2) Management Information System (MIS) as per BSNL‟s format to BSNL officials/ Franchisee as per frequency specified.
3) Rural Distributor must ensure that BSNL products are available in retail networks in sufficient quantity on demand. Rural Distributor must ensure that no black-Marketing or maltreatment to customer is done through its rural network.
4) Verification of credentials of customers –
i) Verification of PIA (photo, identity and address) of customer at the POS (Point of Sale) has to be done as per the various guidelines issued by DoT and BSNL from time to time. Rural Distributors will be responsible for the verifications done by all the channels i.e. retailers.
ii) Rural Distributors shall obtain from customers/subscribers such documents as prescribed from time to time by BSNL.
5) Rural Distributors will be responsible for all the work done through retailers.
6) Rural Distributors are required to attend meetings in SSA/ Franchisee as and when needed. Rural Distributor must ensure availability of BSNL products and services.
III. Commission / discount / rewards / marketing claim
1. Rural Distributor will get upfront payment for basic commission / discounts wherever specified. Rural Distributor will retain his share and pass on remaining to retailer.
2. Designated BSNL officer/ Franchisee to verify and sign the claim and forward it to the respective unit.
3. BSNL/Franchisee shall have free access to the Rural Distributor premises & to inspect all records, receipts, vouchers, sale books, demand registers etc.
4. BSNL reserves the right to change the commission/ discount structure from time to time based on market/commercial needs without giving any notice.
5. TDS will be deducted as applicable and service tax will be levied as per rule.
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IV. BSNL reserves the right to change the terms of trade from time to time without any prior notice
1. The company reserves the right to withhold or delay the commission/discount for the Rural Distributors (RDs) in case of any pending disputes in matters relating to activations or cancellations.
2. In case of dispute arising between the RDs/ Franchisees and BSNL, the same shall be adjudicated by the SSA Head or any official appointed by the SSA Head.
3. The decision of BSNL will be final on all matters relating to the business rules and will be binding on the Rural Distributors.
4. Rural Distributor has to fully co-operate with Franchisee / BSNL to investigate any complaint.
5. BSNL shall not be liable for any act of discount/commission or omission of any third party.
6. Rural Distributor will have to abide by the policy rules, regulations and instructions of BSNL as revised/modified from time to time, without any prior notice to the Rural Distributor in respect of all matters including security deposit, discount/commission payable to the Rural Distributor etc.
7. SSA Head reserves the right to accept or reject any or all the Rural Distributor request in part or full, without assigning any reason whatsoever.
8. SSA Head reserves the right to terminate the contract at any time without assigning any reason.
9. In case of violation of terms and conditions of the contract or unsatisfactory services, SSA Head reserves the right to terminate the contract at any time and forfeit the security deposit in part or full.
V. Appointment of Rural Distributor
1. BSNL will grant to the Rural Distributor, right for the Sales & Distribution of products & services in the territory. The Rural Distributor must fulfill all the requirements of mentioned territory assigned to him. The operations of Rural Distributors will not be allowed to operate in any Territory other than the prescribed Territory. However BSNL shall have a right to appoint any additional Rural Distributor(s) / Rural Distributor in the Territory / area of operation of BSNL and the Rural Distributor shall have no objection what so ever.
2. BSNL Franchisee of the area or directly BSNL will supply to the Rural Distributor all the relevant data, guidelines and other information to effectuate the purpose of the Agreement. On termination of the Agreement, howsoever occasioned / caused, no further compensation shall become due to the Rural Distributor unless the same shall have accrued prior to the date of such termination and the Rural Distributor expressly has to agree that he will not be entitled to any compensation and/or indemnification whatsoever, from BSNL in that regard.
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VI. General Obligations of Rural Distributor
1. Rural Distributor shall maintain a suitable strategy for the sales & distribution of products & services in the allocated BTSs area through his retailers. The Rural Distributor shall use its best efforts to actively provide effective services to the subscribers of BSNL and always act in the interest of BSNL to delight its subscribers.
2. Rural Distributor is on non-exclusive basis and agrees not to involve him in any manner either directly or indirectly in any business or activity, which is competitive with the business or activities of BSNL in his area of operation.
3. Rural Distributor shall treat as confidential and secret all verbal and written communication, lists and circulars which in the opinion of BSNL are regarded as confidential information and/or trade secrets. The Rural Distributor shall adopt and implement security procedures acceptable to BSNL for determining the persons to whom such information is authorized to be disclosed based upon such person‟s need to know the same for the purpose of fulfilling his responsibilities in relation to the Agreement. Confidential and trade secret information shall remain the property of BSNL and shall be returned to BSNL upon termination of this Agreement in the manner prescribed by BSNL. The Rural Distributor hereby undertakes and agrees not to retain and make any copies of the entrusted confidential information.
4. RDs will not sublet his Distributorship. If at any time it is established that RD has sublet his work then BSNL reserves the right to terminate the Distributorship.
5. In no case Rural Distributor is allowed to sell outside his territory. At any time if it is established that Distributor sold product outside his given territory then it shall be treated as violation of agreement. Where such circumstances agreement with such Rural Distributor shall be discontinued and the Rural Distributor shall be barred for further dealing with BSNL for a period of 2 years.
6. The security deposit of Rural Distributor shall be forfeited in case of violation of agreement and non-fulfillment of statutory obligations.
a. Rural Distributor must ensure that BSNL products are available with retailer‟s network in sufficient quantity on demand. Rural Distributor must ensure that no black marketing or mal treatment to customer is done through its network.
b. Rural Distributor is supposed to serve retailers at their premises. Rural Distributor must ensure availability of BSNL products and services in the villages falling in his Territory and which are inhabited.
c. Rural Distributor is responsible for Distribution network. RDS should pass commission / discounts received by them to retailers as per commission structure mentioned in Table I and Table II or as specified by BSNL from time to time.
d. The merchandise will be sold at the premises by the Rural Distributor and it is clarified that
i. BSNL will be liable for the quality and genuineness of the goods sold by the Rural Distributor.
ii. BSNL shall not be liable for any loss, pilferage or damage to the goods stored and sold at the premises safety and security of premises and the merchandise shall be the entire responsibility of the Rural Distributor.
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VII. Verification of identity of subscribers
Rural Distributor has to ensure verification of credentials of new subscribers - both as per documents submitted as well as per physical verifications. Rural Distributors will be responsible for the verifications done by his retailers working under them RDS has to ensure that:
1. No pre-activated card is issued to the applicant.
2. Verification of document against original has been done at the point of sale (POS).
3. Subscriber enrollment form has been duly filled by applicant.
4. The photograph submitted has been matched with the applicant.
5. The form has been personally signed by the applicant in presence of retailer at POS.
6. The original proof of identity /address has been matched & verified with the self- attested photocopies submitted by the applicant.
7. Application form plus supporting documents has been checked & certified that:
i. Documents are in order.
ii. Signature on the self-attested photograph matches the signature on the CAF.
iii. Photograph on the form matches with the one on the photo ID document.
VIII. General Obligations of BSNL
1. BSNL shall from time to time or in response to specific request by the Rural Distributor provide information, training and assistance relating to the services and arrange for qualified personnel / representatives of BSNL to render such training and assistance.-
2. BSNL may provide the marketing material to the Rural Distributor. This may include but not limited to, information brochures, posters, inserts, special giveaways, mailers (target-segment-specific), folders, subscription forms, receipt books, stickers etc. It will not be obligatory and binding on BSNL to provide all the above material, and will be provided as per availability only.
3. BSNL/ its representatives will have unlimited access to the business premises of the Rural Distributor to check, from time to time, Rural Distributor‟s operations, including (i) the process of selling and booking of connections, customer problem resolution, (ii) to identify problems and suggest solutions for Rural Distributor to implement remedial measures, (iii) inspect and audit any or all statutory and other books of records and accounts.
4. BSNL / its representative will ensure no black marketing happens & also have periodic inspection / surprise check to ensure all channels are working properly.
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5. The rates / discount / commission are subject to variation during the term of this Agreement at the sole discretion of BSNL.
6. Rural Distributor can supply the printed / display material etc. at his own cost without any liability on BSNL. He will keep BSNL indemnity from the content of the publicity/ display material so supplied.
IX. Brand name, Logos and Trademarks
Rural Distributor shall not contest, at any time, the right of BSNL or its affiliated companies to any brand names or Logo used or claimed by BSNL or such companies.
BSNL reserves the right to modify sections/Annexure of this “Appointment of Rural Distributors in Palakkad SSA for selling BSNL products as per Sales and Distribution Policy – 2012” and Discount / Commission structure at any point of time with the approval of Director (Consumer Mobility).
General Manager Telecom,
BSNL, Palakkad– 678001
-9- Annexure - A
Particulars of the Applicant seeking Rural Distributorship
1
Name of the applicant
2
Educational Qualification
(Must be minimum 8th Standard. Documentary proof for Educational Qualification must be attached)
3
Registered Address / Office Address
Mobile No (s)
Fax
4
Name of the area where Distribution is
applied for
5
Territory Franchisee Name
6
Date of inception of the firm
7
Residential address of the applicant (Copy of proof of address to be attached)
8
Email id of the applicant :
9
Name of the Banker with address :
and contact number(s)
10
PAN No
11
Present activity with details
12
Work experience with full details thereof :
(Supporting documents to be submitted
Seal of the shop if any & Signature with date
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Annexure-B
List of areas for Rural Distributors (R D) in Palakkad SSA.
Sl. No
S.S.A
Franchisee
Territory Code
R D No
Area Identified for Rural Distributors (Rural Villages)
Particulars of area identified
1
Palakkad
Encircle Protection Solutions. Cherpulassery
PGT-06
1
Pulappatta
Pulappatta,
Kottappuram)
2
Palakkad
Encircle Protection Solutions. Pattambi
PGT-05
2
Padinjarangadi
Padinjarangadi Koodallur,Kumbidi,
Anakkara
3
Palakkad
VH Agencies, Mannarkkad
PGT-01
3
Karinkallathani

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